keyboard and booklet titled Veteran Benefits

VA relaunches website; focuses on customer service

The Veterans Affairs unified vet services website, Vets.gov, is now focused on being a portal for veterans to access all services available to them, instead of being a corporate front door, FCW reports.

The website has attracted 40,000 daily users and has seen a 700 percent increase in online appointment scheduling, according to the article, which also notes that the new site includes a plain-language and an action-oriented design.

In an interview with FCW, Marcy Jacobs, the executive director of the digital services team at VA called the redesign “the Amazon model of benefits," the article notes, adding at that the new view takes “users to an aggregated view of their VA activity across the organizational silos of health and benefits.”

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Edward A. Zurndorfer Certified Financial Planner
Mike Causey Columnist
Tom Fox VP for Leadership and Innovation, Partnership for Public Service
Mathew B. Tully Legal Analyst

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